Privacy Policy

We Value Your Privacy

At Sofaworx, your personal information is a valuable asset that deserves protection. We are committed to safeguarding your privacy and ensuring that your personal information is collected, processed, and stored in a lawful, transparent, and secure manner in accordance with the Protection of Personal Information Act (POPIA) and other applicable laws.

What Personal Information Do We Collect?

Depending on your interaction with us, we may collect the following:

  • Identity information: Name, surname, date of birth.
  • Contact details: Email address, phone number, physical address.
  • Transactional data: Purchase history and payment details.
  • Technical data: IP address, browser type, device identifiers, and website usage data.
  • Marketing preferences: Communications preferences and interaction history.

How We Collect Your Information

We collect personal information in the following ways:

  • Directly from you when you create an online account, place an order, subscribe to our newsletter, or contact us.
  • Automatically through your interactions with our website, including cookies and analytics tools.
  • From third parties, such as social media platforms or partners, when you interact with us through those channels.

How We Use Your Information

Your personal data is used to:

  • Fulfill your orders and provide customer support.
  • Communicate with you about promotions, offers, and product updates (if you’ve opted in).
  • Improve our products, services, and customer experience.
  • Comply with legal obligations and protect our legal rights.
  • Deliver personalized content and advertising based on your preferences and browsing behavior.

Sharing Your Information

We respect your privacy and do not sell your personal data. However, we may share your information with:

  • Approved service providers and delivery partners who assist us in fulfilling our services, under strict confidentiality and data protection agreements.
  • Trusted marketing partners, only where you have provided consent, to offer personalized promotions and campaigns.
  • Regulatory or law enforcement bodies when required to do so by law or to protect our legal interests.

Protecting Your Personal Information

We implement appropriate technical and organizational safeguards to prevent unauthorized access, alteration, disclosure, or destruction of your data. This includes secure servers, encryption protocols, and regular system audits.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes outlined above, including satisfying legal, accounting, or reporting requirements.

Children’s Privacy

Our website is not intended for persons under 18 without parental or guardian consent. If you are a minor, please obtain permission before using our services.

Your Rights

Under POPIA (and similar data protection laws), you have the right to:

  • Request access to your personal data.
  • Correct or update your information.
  • Object to processing for certain purposes (e.g., direct marketing).
  • Request deletion of your personal data (subject to legal retention requirements).

You may exercise any of these rights by contacting our Customer Care team at info@sofaworx.co.za.

Shipping & Delivery

Once your Sofaworx piece completes its 4-week manufacturing process, it is shipped directly from our Cape Town factory. We aim to deliver all orders within 4–5 weeks.

Your furniture will be delivered by our approved third-party delivery partners, who will:

  • Deliver on the scheduled date.
  • Place the item in your room of choice.
  • Unpack the furniture and remove all packaging materials.